The 2030 World Cup market appeals to Mexico.

The Mexican Arab Chamber of Industry and Commerce (CAMIC) has called on Mexican companies to take advantage of Morocco's preparations to host the 2030 FIFA World Cup, betting on turning this global football event into a gateway to establish the positioning of Mexican products and services in the North African and Middle Eastern markets.

The chamber explained, in a statement reported by Mexican media, that the joint organization of the 2026 World Cup between Mexico, Canada, and the United States represents an ideal platform and a crucial starting point to look towards the 2030 edition, which Morocco will co-host alongside Spain and Portugal, where football will contribute to providing huge business opportunities and opening new horizons for the internationalization of Mexican companies.

In this context, Mariana Touma, president of the Mexican Arab Chamber, stated that "the World Cup is not just a fleeting sporting event, but a comprehensive platform for economic diplomacy," adding that "Mexico has a golden opportunity today to present itself to Arab countries as a reliable strategic partner, and to transform this commercial momentum into deeper and more sustainable economic ties."

Touma pointed to "the experience of the 2022 Qatar World Cup as a previous Mexican success story, where a Mexican company specialized in tensioned structures managed to win contracts for the design and construction of the roofs of the Qatari World Cup stadiums," considering that "this achievement was not a coincidence, but rather the result of a clear strategic vision and the ability to open up to new markets that local companies have yet to explore."

The aforementioned chamber highlighted the economic indicators of the Kingdom of Morocco, confirming that the Moroccan economy is among the most open economies in the North African region; it provides a vital trade bridge connecting Europe, Africa, and the Arab world, emphasizing that "the 2030 World Cup represents the next strategic opportunity that the Mexican business sector must position itself in."